A Few of the Amazing Entrepreneurs Featured…
LATEST PODCAST
The CEO Dashboard That Instantly Shows If You’re Winning or Getting Crushed
In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley shares hard-earned lessons from a cash flow crisis in January 2024, when his business couldn’t fund payroll. He explains how this pivotal moment led him to develop a “CEO dashboard” with three essential tools: the Weekly High Five Tracker, a departmental scorecard for leading indicators, and a 52-week cash flow forecast. Josh also reveals advanced credit card strategies to optimize cash flow, emphasizing proactive management, team accountability, and the importance of focusing on activities that drive results for sustainable business growth.
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Throwback: Unlocking the Secrets to a Profitable Exit
In this episode, host Josh interviews Scott Deetz, an expert in helping Amazon and e-commerce entrepreneurs maximize business value and prepare for successful exits. Scott outlines the four pillars that make a business attractive to buyers: risk diversification, profitability, growth rate, and earnings size. He shares actionable tips, including building a data room, implementing monthly strategic finance reviews, and structuring accounting to maximize add-backs. Scott also discusses the importance of separating owner and business expenses to boost valuation, offering practical strategies for entrepreneurs aiming to scale and sell their businesses at top valuations.
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Sales Tax Audits Are Coming for Ecomm Sellers, Here’s How to Avoid the Audit with Sam Ross
In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley interviews Sam Ross, co-founder and CEO of Numeral. They discuss the complexities of US sales tax compliance for e-commerce businesses, especially after the 2018 Wayfair Supreme Court decision. Sam shares his entrepreneurial journey, explains how Numeral automates tax compliance, and offers practical advice on managing tax risks. The conversation also explores emerging e-commerce growth strategies, including leveraging AI, personalized marketing, and niche product development, providing actionable insights for founders navigating today’s challenging tax and digital landscape.
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Why 8 Figure CEOs Ignore 80% of Their Business & Grow Faster
In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley explores the “hidden cost of growth” in e-commerce. Drawing from his own journey scaling to eight figures, Josh explains how business expansion often leads to overwhelming complexity, not more freedom. He introduces the “momentum matrix,” a framework based on the 80/20 rule, to help entrepreneurs focus on the most impactful products and sales channels. Josh shares actionable strategies for prioritizing efforts, reducing operational overload, and maintaining lifestyle goals while scaling, emphasizing that true freedom comes from systems and focus—not just hitting revenue milestones.
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Throwback: Protecting Your Genius – The Essential Role of IP in Building a Profitable Brand
In this episode, host Josh interviews Afolabi Oyerokun, co-founder of Honu Worldwide, about his journey building successful Amazon brands. Afolabi shares key lessons he’d apply if starting over: focus on innovation, automate processes, and prioritize time for rest and strategic thinking. He emphasizes creating unique products, niching down, and protecting intellectual property through patents and copyrights. Afolabi also discusses using data-driven research for product development and effective listing strategies. The episode offers actionable insights for entrepreneurs aiming to scale and protect their e-commerce businesses.
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Why Amazon Wants You to Overspend on Ads, The Hidden Truth No One Talks About with John LeBaron
In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley interviews John LeBaron, CRO at Pattern. They discuss how e-commerce brands can profitably scale on Amazon amid rising competition, pricing pressures, and operational challenges. John shares Pattern’s data-driven strategies—optimizing inventory, pricing, traffic, and conversion—using advanced AI tools and logistics solutions. Key takeaways include the importance of inventory availability, rigorous conversion rate optimization, and strategic PPC management to build organic rankings. The episode offers actionable advice for brands seeking sustainable growth and highlights Pattern’s role as a partner in navigating today’s complex e-commerce landscape.
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Throwback: The Secret Sauce to Scaling Your Brand – Delegation, Planning, and Investor Appeal
In this episode, host Josh interviews James Thomson, Managing Partner of Equity Value Advisors, about scaling e-commerce brands, especially on Amazon. James shares practical advice for brand owners aiming to grow from seven to eight figures, emphasizing the importance of delegating tasks, building a competent team, and creating a three-year business plan. He discusses making brands attractive to investors, leveraging capital for faster growth, and focusing on brand equity and customer experience. The episode concludes with actionable takeaways for building teams, enhancing brand value, and strategic planning for long-term success and potential exits.
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Why Your 7 Figure Brand Will Never Hit 8 Figures (Unless You Fix This)
In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley explores why many e-commerce brands stall between $1 million and $5 million in revenue. He introduces the “inverted pyramid of value” to illustrate how founders often get stuck in low-leverage tasks, and explains that breaking through requires identifying and focusing on the business’s main constraint. Josh shares actionable frameworks and prioritization strategies to help entrepreneurs delegate, systemize, and concentrate on high-impact activities, enabling them to escape the “swamp” and scale their businesses to the next level.
Click to ListenMeet the Host
Josh Hadley
Founder of Ecomm Breakthrough
As host of the Ecomm Breakthrough Podcast Josh has established beneficial relationships with key strategic partners within the e-commerce industry, and has learned business strategies and tactics from some of the most brilliants minds. He currently lives in Flower Mound, Texas, and invests in and advises business owners on how to grow, scale and exit their companies.
ABOUT Josh Hadley
As Founder of Ecomm Breakthrough and CEO of Hadley Designs, Josh has spent countless hours solving complex problems and fixing underperforming businesses. From a young age selling candy, snow cones & hot chocolate on the corner of the street, Josh has always had a passion for entrepreneurship. Josh graduated with his MBA from the University of Utah in 2014. During his MBA studies Josh served as the Co-Chairman of the Utah Entrepreneur Challenge (UEC) where he learned from some of the brightest entrepreneurial minds in the state of Utah.
Josh has a unique ability to increase business revenue, profit and overall success by looking at situations from creative perspectives. While working with clients, Josh uncovers hidden assets, overlooked opportunities, underperforming activities, and undervalued opportunities. As a proven business leader and innovator and with contagious energy and vision, Josh has demonstrated an uncanny ability of true breakthrough thinking and execution within the ecommerce industry. His “four core areas of performance enhancement” include Product Innovation, People, Sales & Marketing, and Operations.
As host of the Ecomm Breakthrough Podcast Josh has established beneficial relationships with key strategic partners within the e-commerce industry, and has learned business strategies and tactics from some of the most brilliants minds. He currently lives in Flower Mound, Texas, and invests in and advises business owners on how to grow, scale and exit their companies.
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