by ebtadmin | Nov 21, 2023 | Podcasts
In this episode of the eComm Breakthrough Podcast, Josh Hadley chats with Michael Maher, Owner of Cartology, about strategies to implement to scale a business. Michael shares the lessons he learned as a novice Amazon seller, how to leverage customer feedback, and how temporary setbacks inspired him to share his knowledge.
by ebtadmin | Oct 24, 2023 | Podcasts
In this episode of the eComm Breakthrough Podcast with Josh Hadley, Jeff Campbell, Co-founder and President of aiCommerce, talks about marketplace expansion and profitability metrics. Jeff explains why marketplace expansion is essential for brand growth, strategic marketplace roadmaps, and the five-step framework for understanding profitability metrics.
by ebtadmin | Oct 10, 2023 | Podcasts
Join Josh Hadley in today’s episode of the eComm Breakthrough Podcast as he interviews Eric Kooymans, Chief Marketing Officer at Harnessing Strengths, on how to build a brand with the 10X method. Eric shares his 10-step action plan that includes marketing funnel best practices, building a brand through influencer marketing, and setting up alternative shopping platforms.
by ebtadmin | Oct 3, 2023 | Podcasts
In this episode of the eComm Breakthrough Podcast with Josh Hadley, Mina Elias, Founder of Trivium Group and CEO at MMA Nutrition, discusses integrating PPC and listing optimization. Mina explains clickthrough rates and conversions, split testing, and recommends data collection software.
by ebtadmin | Aug 15, 2023 | Podcasts
In this episode of the eComm Breakthrough Podcast, Josh Hadley interviews George Meressa, Founder and CEO of Clear Ads, to discuss the best DSP advertising strategies for growing a business. George explains the difference between DSP advertising and sponsored advertising, how to access Amazon DSP, and shares successful brand-growth case studies.