Podcast

The 4 Steps to Explode Your TikTok Shop Sales in 2026 with Julia Rubien

Julia Rubien is the Founder and CEO of Amie, a TikTok agency dedicated to helping beauty brands grow and thrive in one of the fastest-moving platforms today. Under Julia’s leadership, Amie has become both a TikTok Marketing Partner and a TikTok Shop Partner, making them one of the go-to agencies for brands that want to convert attention into real revenue. She and her team specialize in creating original and trending content, running highly effective TikTok ad campaigns, and building engaged communities that feel authentic and connected. Her work has helped beauty brands not only showcase their products but also turn TikTok into a true virtual storefront, driving measurable growth.

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Throwback: Build a Multi-Channel E-Commerce Empire beyond Amazon

In this episode, host Josh interviews Steven Yates, CEO of Prime Guidance, about strategies for scaling e-commerce brands. Steve emphasizes optimizing Amazon listings and leveraging all available tools before expanding to other marketplaces like Walmart or eBay. He discusses the importance of having a direct-to-consumer website, maximizing Amazon advertising, and using analytics tools to track performance. Steve provides actionable advice on when and how to diversify sales channels, ensuring brands grow efficiently and profitably while building a strong foundation on Amazon first.

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He Drove $300M+ in Shopify Sales. Here’s His Exact Targeting Formula with Mo Elhawary

Mo is a growth strategist who’s helped scale 8- and 9-figure DTC brands in health, wellness, beauty, skincare, and more. He comes from a pharmaceutical background, but what really sets him apart is how he blends data and customer insight to lead content strategy — he’s been behind over 1,500 pieces of performance-driven content, from UGC to statics to direct response ads. On top of that, he’s hands-on with product development, creative systems, and helping teams actually execute and scale with clarity.

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Throwback: Unlocking Customer Engagement – The Secret Weapon of QR Codes in E-Commerce

In this episode, Josh interviews Kris Gramlich, an experienced Amazon FBA seller and entrepreneur. Kris shares practical strategies for building customer loyalty, including using product insert cards with QR codes that lead buyers to claim free gifts in exchange for their contact information and order ID. He emphasizes providing value rather than manipulating reviews and discusses sourcing free sample gifts locally to quickly engage customers. Kris also offers actionable tips on optimizing product images, building an audience, and leveraging influencer marketing, all aimed at fostering long-term relationships and driving repeat business on Amazon.

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The Hidden Money Leaks Killing Your Business with Bill D’Alessandro

In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley interviews Bill D’Alessandro, VP of Corporate Development at Food Science and a seasoned e-commerce entrepreneur. Bill shares insights from building and selling the Natural Dog Company, discusses common financial pitfalls in e-commerce, and stresses the importance of clean accounting, cash flow forecasting, and management-level talent. He also explores strategic uses of AI, long-term financial planning, and team building for scaling businesses. The episode offers actionable advice for founders on profitability, financial literacy, and preparing for sustainable growth or acquisition, with a special focus on the pet wellness industry.

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Meet the Host

Josh Hadley

Josh Hadley
Founder of Ecomm Breakthrough

As host of the Ecomm Breakthrough Podcast Josh has established beneficial relationships with key strategic partners within the e-commerce industry, and has learned business strategies and tactics from some of the most brilliants minds. He currently lives in Flower Mound, Texas, and invests in and advises business owners on how to grow, scale and exit their companies.

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