The Three Financial Metrics That Will Predict Your Business’s Future with Tyler Jefcoat

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The Three Financial Metrics That Will Predict Your Business’s Future with Tyler Jefcoat

Tyler JefcoatTyler Jefcoat is the Co-founder and CEO of Seller Accountant. Seller Accountant is a financial company dedicated to helping e-commerce sellers maximize their profitability by supplying bookkeeping and financial coaching services. With his help, Tyler’s clients have sold over $100M in e-commerce sales in one year. Tyler heads the Seller Accountant Roundtable, a private mastermind club for seven- and eight-figure sellers. Before founding Sellers Accountant, Tyler was the Co-founder and Managing Partner of Care to Continue, a home healthcare company that grew from 0 to 100 in four years.

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Here’s a glimpse of what you’ll learn:

  • How Tyler Jefcoat transitioned from home healthcare to Seller Accountant
  • Common mistakes sellers make with their books
  • Targets all sellers should shoot for
  • Outspending competitors on ads
  • How to prepare for a business exit
  • Why Amazon has leveled the retail playing field
  • Should you keep a product on life support?
  • The advantages of belonging to a mastermind group

In this episode…

Accounting is imperative to a business’s financial health. By keeping up-to-date records, a business owner can compare current financial information to past finances. Accurate records upkeep allows users to forecast the success of a business. So, where do entrepreneurs begin if they want to avoid distorted bookkeeping?

Business leader Tyler Jefcoat suggests understanding the basics of accounting, managing the profitability of your business at a SKU level, and A/B testing prices. Want to learn more?

Join host Josh Hadley in this episode of the eComm Breakthrough Podcast as he welcomes the Co-founder and CEO of Seller Accountant, Tyler Jefcoat, to discuss money, accounting, finance, and business exiting. Tyler shares common accounting mistakes made by sellers, targets to aim for, how to outspend competitors on ads, and how to prepare for a business exit.

Resources mentioned in this episode:

Special Mention(s):

Related Episode(s):

Sponsor for this episode…

This episode is brought to you by Ecomm Breakthrough Consulting where I help seven-figure ecommerce owners grow to eight figures. Of course…

I started Hadley Designs in 2015 and grew it to an eight-figure brand in seven years.

I made mistakes along the way that made the path to eight figures longer. At times I doubted whether our business could even survive and become a real brand. I wish I would have had a guide to help me grow faster and avoid the stumbling blocks.

If you’ve hit a plateau and want to know the next steps to take your business to the next level, then go to www.EcommBreakthrough.com (that’s Ecomm with two M’s) to learn more.

As a special bonus to my podcast listeners, this month I’m giving away one $10,000 comprehensive business strategy audit session at no cost. Email me at josh@ecommbreakthrough.com with the subject line “Strategy Audit” and tell me why your business should win the free audit for the chance to win and don’t worry, if you don’t win the free strategy audit this month, you’ll automatically be entered for future months.

Episode Transcript

Intro 0:04

Welcome to the eComm Breakthrough Podcast. Are you ready to unlock the full potential and growth in your business? You’ve already crossed seven figures in sales, but the challenge is knowing how to take your business to the next level. Join Josh Hadley and eight-figure e-comm. Business Owner and investor as he interviews highly successful business owners get ready because you’re going to learn specific actions you can take today to help your business reach its full potential and leave a lasting impact on the world.

Josh Hadley 0:37

Welcome to the eComm Breakthrough Podcast I’m your host Josh Hadley where I interview the top business leaders in e-commerce. Past guests include Kevin King, Howard Thai and Roland Frasier Today I’m speaking with Tyler Jefcoat, the Founder and CEO of Seller Accountant. And we will be talking a lot about money, accounting, finance, cash flow, and even exiting your business. This episode is brought to you by e-comm breakthrough consulting, where I help seven figure companies grow to eight figures and beyond. Listen, Tyler, I started Hadley designs back in 2015, and grew it to an eight figure brand and seven years. But I certainly made a lot of mistakes along the way that made the path of getting to eight figures take a lot longer than it really needed to. There were times where I really doubted myself as a leader, or trying to figure out if I actually had a real brand, or could I get a return on my investment with my capital. Because ecommerce businesses suck up so much cash up front, I wish I would have had a guide along the way to help me overcome a lot of those stumbling blocks and steer clear to move quicker to that eight-figure mark. To all of our listeners. If you’ve hit a similar plateau, and you want to know the next steps to take your business to the next level, then go to eCommBreakthrough.com. That’s e-comm with two M’s to learn more. And as a special bonus to my podcast listeners. This month I’m giving away 110 $1,000 comprehensive business Strategy audit session. At no cost. All you need to do is email me at Josh at eCommBreakthrough.com. And in your subject line say Strategy audit and plead your case as to why I should choose you and your business to work with for this month. And if you don’t win this month, don’t worry because you’ll be entered for future months to come. Before introducing today’s guests. I want to give a big thank you to Steven Pope and thank him for referring Tyler as our guest for the podcast today. Steven pope is the founder of my Amazon guy, a marketing agency with 250 brands that are managed, you can obtain free PPC and SEO tips by visiting my Amazon guide.com/ppc. Today I’m excited to introduce you to Tyler Jeffcoat. Tyler is the founder and CEO of seller accountant where he exercises his passion for helping sellers maximize their businesses. Tyler provides financial coaching for sellers totaling more than 100 million per year in E commerce sales. Tyler also leads the sellers roundtable and exclusive mastermind group for seven and eight figure sellers. before founding seller accountant. Tyler was the co founder and Managing Partner for care to continue a home health care company that grew from zero to 100 employees in four years. So Tyler, welcome to the show.

Tyler Jefcoat 3:19

All right, Josh. Thanks for having me.

Josh Hadley 3:20

Tyler, you you are fairly well known, I would say in this Amazon e commerce space. So I know our audience is going to be super excited to hear from you. But Tyler, why don’t you kind of get us started by say by telling us the transition that took you from home healthcare into seller accountant and what you’re doing now.

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